Details of Book
Name :
The History of Signboards (illustrated): From the Earliest Times to the Present Day
ISBN :
B00M7I1PZW
Number of pages :
629 pages
Summary
The History of Signboards - From the Earliest Times to the Present Day by John Camden Hotten & Jacob LarwoodThe field of history is a wide one, and when the beaten tracks have been well traversed, there will yet remain some of the lesser paths to explore. The following attempt at a “History of Signboards” may be deemed the result of an exploration in one of these by-ways.Although from the days of Addison’s Spectator down to the present time many short articles have been written upon house-signs, nothing like a general inquiry into the subject has, as yet, been published in this country. The extraordinary number of examples and the numerous absurd combinations afforded such a mass of entangled material as doubtless deterred writers from proceeding beyond an occasional article in a magazine, or a chapter in a book,—when only the more famous signs would be cited as instances of popular humour or local renown. How best to classify and treat the thousands of single and double signs was the chief difficulty in compiling the present work. That it will in every respect satisfy the reader is more than is expected—indeed much more than could be hoped for under the best of circumstances.In these modern days, the signboard is a very unimportant object: it was not always so. At a time when but few persons could read and write, house-signs were indispensable in city life. As education spread they were less needed; and when in the last century, the system of numbering houses was introduced, and every thoroughfare had its name painted at the beginning and end, they were no longer a positive necessity—their original value was gone, and they lingered on, not by reason of their usefulness, but as instances of the decorative humour of our ancestors, or as advertisements of established reputation and business success. For the names of many of our streets we are indebted to the sign of the old inn or public-house, which frequently was the first building in the street—commonly enough suggesting its erection, or at least a few houses by way of commencement. The huge “London Directory” contains the names of hundreds of streets in the metropolis which derived their titles from taverns or public-houses in the immediate neighbourhood. As material for the etymology of the names of persons and places, the various old signs may be studied with advantage. In many other ways the historic importance of house-signs could be shown.Something like a classification of our subject was found absolutely necessary at the outset, although from the indefinite nature of many signs the divisions “Historic,” “Heraldic,” “Animal,” &c.—under which the various examples have been arranged—must be regarded as purely arbitrary, for in many instances it would be impossible to say whether such and such a sign should be included under the one head or under the other. The explanations offered as to origin and meaning are based rather upon conjecture and speculation than upon fact—as only in very rare instances reliable data could be produced to bear them out. Compound signs but increase the difficulty of explanation: if the road was uncertain before, almost all traces of a pathway are destroyed here. When, therefore, a solution is offered, it must be considered only as a suggestion of the possible meaning. As a rule, and unless the symbols be very obvious, the reader would do well to consider the majority of compound signs as quarterings or combinations of others, without any hidden signification. A double signboard has its parallel in commerce, where for a common advantage, two merchants will unite their interests under a double name; but as in the one case so in the other, no rule besides the immediate interests of those concerned can be laid down for such combinations.
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